Additionally, we may not be able to make a transition to mass production, either via in house manufacturing or contract manufacturers. Our future revenue plans rely on two non-binding letters of intent. Fuel costs come down to zero. Many successful companies partially attribute their early success to the guidance of professional early-stage investors (e.g., angel investors and venture capital firms). Despite initial conversations aimed at retaining the former employee on a part-time basis, Company management and the former employee were unable to come to mutually agreeable terms on his continued employment. Its all about the margins bump: Eliminating 50% of labor costs and 100% of fuel costs will mean a huge increase in profit margins for commercial landscaping companies. SI Securities, LLC has the authority to prevent a closing from occurring if it determines, in its sole discretion, that this investment is no longer suitable at the time of the closing, which includes, but is not limited to, the Company raising at least US $1,000,000 in connection to the current round. But, the company has signed and executed three Letters of Intent (LOIs) which help mitigate this pre-revenue risk. Pre-orders from Mainscape suggest initial pricing will be effective. We are a new entrant into the commercial landscaping market that is already full of a number of incumbents that have more financing and more operating history than we do. If youre wondering, should I invest in Graze?, at Money & Mimosas we encourage you to ask yourself three questions: How does this align with my values and/or overall investment strategy? For many of us, we are lucky if we're able to mow pastures once a year, but consider what the needs and priorities are for your pastures. Start-up investing is risky. If perennial weeds are a problem, consider . No. 3) This is an open forum but we expect you to conduct yourself like an adult. For example, Graze cites one of its potential clients as having roughly $100,000 in safety-related workers comp payouts in 2018. With Graze, landscapers may reduce 4-5 person teams to 2 people, eliminate fuel costs, increase operating margins, and win new business by undercutting competitors, if desired. An early-stage company may not have the benefit of such professional investors. Graze Mowing. The current financing round values Graze at $23 million (pre-money). The software side allows for recurring revenue. Each Graze mower can be controlled from a computer, tablet or smartphone. Developing our prototype to . The savvy money blog for ambitious women. The mower reduces a 4-man landscaping team, to a one mower and 2-man landscaping team, resulting in 50% labor savings. Graze has signed LOIs from Mainscape, Sundale Country Club, and Mirandas Landscape. for you to make an investment decision in their company. On the surface, the company is in the right sector. I think this will be like you said big business. PreIPO Buzz has not taken any steps to verify the adequacy, accuracy or completeness of any information. To be sure, an investment in Graze comes with huge risks. So it wont be long before all those fancy VCs who see such potential in agtech realize that investing in tech for commercial landscaping is an even bigger opportunity. Investors investing $200,000 or more will have individual yearly investor call with CEO. Other companies in the space have more resources than we currently do, and may not need to rely on outside investment in order to compete with us. In the big picture, Graze has a huge opportunity ahead of it. Specifically, Graze has signed LOIs from Mainscape, Sundale Country Club and Mirandas Landscape. Graze could find itself in a similar position if this market scales similarly to the robotic vacuum cleaner market. Not golf courses. The companies displayed are (or were) private companies that we believe may be relevant to individuals interested in the pre-IPO market. This is Graze's fundraising profile page, where you can find information that may be helpful Please note that as a topic focused subreddit we have higher posting standards than much of Reddit: 1) Please direct all advice requests and beginner questions to the stickied daily threads. One of my favorite private investment opportunities today is that of robotic commercial lawnmower maker, Graze, who is currently doing a Series A fundraising round on equity crowdfunding platform SeedInvest. This investment is highly speculative and should not be made by anyone who cannot afford to risk the entire Graze, also referred to as Graze Robotics, Graze Mowing, and Graze Mower, currently manufactures the worlds only commercial-size autonomous mower. Disagree, argue, criticize, but no personal attacks. Unless otherwise specified in the offering documents and subject to state law, you are not entitled to receive any dividends on your interest in the Company. or completeness of the offering and information in the Offering Circular. Press question mark to learn the rest of the keyboard shortcuts. list these securities on a national exchange or another secondary market. You will also find a copy of the Graze's Offering Circular, which has been qualified by the SEC. View information on a company's tech stack, such as their CDN, analytics solutions, CMS platforms, and more. This site is operated by SeedInvest Technology, LLC ("SeedInvest"), which is not a registered broker-dealer. A convertible note is a unique form of debt that converts into equity, usually in conjunction with a future financing round. The offering circular is the legal document filed with the SEC for a Regulation A offering and provides facts that an investor needs to make an informed investment decision. Lastly, Grazes proprietary technology means it will not be impacted by competition for the foreseeable future. We plan to initially rely on third-party manufacturers. Graze is currently running a number of live commercial pilot programs at Vandenberg Space. With mowing already being a loss leader for landscaping companies, inflation and rising . JavaScript must be enabled to use this site. As of this writing, he did not hold a position in any of the aforementioned securities. Commercial landscaping and maintenance companies regularly purchase new equipment at the end of useful life spans (i.e., every 2-5 years). Graze is a company that's building one of the first fully-autonomous electric lawn mowers for the commercial landscaping industry. Graze is offering securities through the use of an Offering Statement that has been qualified by the Securities and Exchange Commission under Tier II of Regulation A. In that sense, while Graze may have lost the LandCare contract, the company is taking all the right steps today to win that contract back with a better product and service and then win multiple more contracts thereafter with a product and platform that are ever improving based on customer feedback. The electric lawn mower is designed to increase efficiency and maintenance speed for mid- to large-sized commercial lawns, enhance cutting blades to perfect trim precision, add new sensor capabilities to increase safety, and improve GPS-based mapping and computer vision while optimizing intelligent and applicable insights through advanced securities described in the Offering Circular to investors such as you. We will not be able to deliver a working version of our product to our corporate partners if we cannot raise debt or equity financing. According to a Statista and IBISWorld study, the U.S. landscaping services industry hit revenue of $94.7 billion in 2019. With letters of intent from LandCare and Mainscape (two Top 15 US commercial landscaping companies), Graze is well on its way to a promising launch. Govt building lawns and sports fields still using grass. Landscaping services in the United States alone is a $100 billion industry with a trailing 5-year compound annual growth rate (CAGR) of 5%. All rights reserved. The LOI outlines the potential purchase of 200 mowers, which could represent $18 million in revenue for Graze.*. San Francisco Bay Area, Silicon Valley), Operating Status of Organization e.g. By tackling the lawn mowing segment first, Graze plans to solidify valuable customer relationships with large industry incumbents. Hey there, Graze community! Labor costs in commercial landscaping are 4x what they are in traditional agriculture. will be a proud owner in Graze. Equity crowdfunding investments in private placements, and start-up investments in particular, are speculative and involve a high degree of risk and those investors who cannot afford to lose their entire investment should not invest in start-ups. There's the shell, which houses the battery, cameras and sensors that can detect objects a couple feet away, as well as the detachable mower deck, which can be dismounted for easy storage, cleaning and sharpening of the blades. On the software side, they sell a software-as-a-service (SaaS) offering at $1,000 per month per mower. Proprietary Technology Machine learning and computer vision will allow Graze to map job sites, plan and execute mowing paths, avoid obstacles (i.e. Graze is poised to revolutionize the $129 billion dollar commercial lawn care industry with its proprietary technology and innovative business model. Didn't/wouldn't. Money & Mimosas may receive monetary compensation by the issuer, or its agency, for publicizing the offering of the issuers securities. Violations will result in a minimum 30 and likely 60 day ban upon first instance. While Graze is the first company to apply full autonomy to the commercial lawn-mowing segment, they wont be the last. Cheers! See https://www.grazemowing.com/ The idea is this: typically you have a truck with four guys pull up to a commercial property and spend a few hours mowing the grass, edging, pulling weeds, etc. Graze is more than a mower, Graze is a land maintenance platform. SeedInvest does not give investment advice, endorsement, analysis or recommendations with respect to any securities. This might be useful for commercial properties. Real-time information on initial public offerings (IPO's) by MarketWatch. Right now Graze does not plan to This is good news for Graze: as the commercial landscaping services industry grows, so does its core offering of lawn mowing. If you have already funded your investment and your funds Further, the start-up portion of your portfolio may include a balanced portfolio of different start-ups. Additionally, investors may receive illiquid and/or restricted stock that may be subject to holding period requirements and/or liquidity concerns. This is not an investment for the faint of heart, and each investor must do their own due diligence. Neither SeedInvest nor any of its officers, directors, agents and employees makes any warranty, express or implied, of any kind whatsoever related to the adequacy, accuracy or completeness of any information on this site or the use of information on this site. Additionally, Grazes equipment is whisper quiet which means commercial lawncare companies can run them at night. Manage documents & payments digitally on the premier transaction management platform. Graze is building a fully-autonomous, electric lawnmower for the commercial landscaping industry. Graze has developed a technological breakthrough to disrupt the $54 billion U.S. commercial landscaping market. We have a limited operating history upon which to evaluate our performance, and have not yet generated profits or revenue. Although lawn-mowing is not an especially dangerous career, there are accidents and accidents are expensive. A liquidation event is when Graze either lists their securities on an Graze is a UK based company that delivers natural foods, particularly fruits and vegetables, to residential homes or workplaces daily. Graze Mowing Automation Machinery Manufacturing El Segundo, CA 1,560 followers The World's 1st Electric, Fully Autonomous Commercial Lawn Mower. A Graze mower consists of two large sections. Prior to Miso, Rob worked at Microsoft and SpaceX. When you complete your investment on SeedInvest, your money will be transferred to an escrow account where an How High Can the Supreme Court Take SOFI Stock? Estimates are tough to find, but there are about13 million commercial lawnmowersin the U.S. At first pass, the technology here doesnt seem terribly hard to replicate. All investors will receive quarterly update newsletters. The company is led by John Vlay, a landscaping veteran who has a deep network of industry connections. Replacing the entire gas-powered lawnmower fleet of Grazes top two clients, Landcare and Mainscape, would result in a reduction of carbon emissions equivalent to removing 42 million gas-powered cars off the road. Graze believes the introduction of an electric, self-driving mower to the market will be highly disruptive. Two Wall Street Legends will reveal their #1 recommendations and full "roadmap" for navigating the coming AI revolution. The lost contract from LandCare is also of concern. Lawn mowing is a core component of almost all commercial landscaping businesses. Offering Circular here. Our 3 Top Picks. It is a solar-powered, self-driving mower and is reported to be able to cut fuel costs by 75%, cut traditional labor costs associated with mowing by 50%, and increase profit margins by 5x. Valuation and capitalization. In September . The bid is the highest amount that a buyer is currently willing to pay, whereas the ask is the lowest . These investors will be subject to the Custodians Account Agreement, including the electronic delivery of all required information. Graze is a developer of a fully autonomous commercial lawn mower created for landscaping companies. Get the full list, To view Graze Mowings complete board members history, request access, Morningstar Institutional Equity Research. That's it. Copyright 2023 InvestorPlace Media, LLC. Solar would have to be cheaper than using 10 year old equipment with labor at $10 an hour. Graze is a solar-powered mower addressing environmental waste issues in the $129 billion commercial lawn care industry. Mowing is one of the lowest margin services offered, with labor accounting for about 45% of gross revenue. dangerous. By accepting all cookies, you agree to our use of cookies to deliver and maintain our services and site, improve the quality of Reddit, personalize Reddit content and advertising, and measure the effectiveness of advertising. https://www.robotcenter.co.uk/products/husqvarna-auto-mower-solar-hybrid, https://steemit.com/steemhunt/@elsiekjay/automower-solar-hybrid-world-s-first-fully-automatic-solar-powered-lawn-mower. Additionally, many of our competitors have greater brand recognition and an existing set of customers that they will be able to leverage when launching competing technologies. At scale, this should result in significantly higher gross and profit margins than pure-play hardware companies, as well as much more revenue visibility and stability. gif. Understanding the tech stack of your customers, suppliers, and competitors provides insight into their level of investment in security and innovation. These investors often negotiate for seats on the company's board of directors and play an important role through their resources, contacts and experience in assisting early-stage companies in executing on their business plans. It is advised that you consult a tax professional to fully understand any potential tax implications of receiving investor perks before making an investment. All rights reserved. Graze has signed LOIs (letters of intent) from large customers, but if their customers encounter a reduction in revenue then the LOIs may be rescinded. Graze raised roughly $14.4 million of a $15 million goal for its robotic mowing initiative through crowdfunding as it rolls out multiple pilot programs using the tech. But the best view of the sky will be out in the fairway, where the players are hitting their balls. In that robotic market, iRobot owns about 50% share. Top talent: CEO John Vlay has 35 years as an industry insider and CTO Roman Flores was part of the NASA/JPL team that put the Curiosity Rover on Mars. High-profile IPOs from 2021, such as Rivian Automotive Inc. (ticker: RIVN ), are trading well below their IPO prices. Although the U.S. commercial landscaping industry is worth $98.7 . Med-X, Inc. Consumer Goods/All-natural Solutions for Health & Wellness . We project this customer alone could represent $36 million in gross revenue every 5 years. I considered getting it, but I decided to hire a gardener since I had more than just the lawn to take care of. Graze Inc is formed to sell commercial robotic lawnmowers. Learn more. While commercial, gas-powered, human-driven mowers can cost between $5,000 - $15,000, Graze expects to receive minimal pushback from customers on its upfront and recurring costs, considering its impact on customer P&Ls. Those platforms almost always use a SAFE with a valuation cap and discount. Graze is a pre-revenue company that has developed a fully-autonomous, robotic commercial lawnmower, that has a visible and compelling opportunity to disrupt the $54 billion U.S. commercial landscaping market, by addressing and eliminating the markets biggest pain-points: labor costs, fuel costs, safety-related workers compensation and pollution. Company has previously raised over $10M in capital. We have $23M in pre orders via non-binding commercial contracts. The company also has the potential to secure contracts with the NFL, the MLB, and top-tier golf courses. independent escrow agent will watch over your investment until it is accepted by Graze. It all happens at the free AI Super Summit. The process of investing is really easy. Getty. Lawn mowing has a 10 percent profit margin, at best. With the push of a button, the mower navigates around the boundaries of the area it will service, tracing the borders and . I am a bot and sometimes not the smartest so if you feel your comment was removed in error please message the moderators. Graze is both a hardware and a software company. Legal, accounting, printing, and regulatory fees can cost millions more. With Graze: 23% mowing labor cost with a 43% profit margin. Survey data shows that as much as 46% of gross revenue is derived from mowing services, making commercial lawn mowing a $23 billion per year industry with the opportunity to grow to $32 billion in the United States in 2024. In other words, Grazes mowers will have a meaningfully positive impact on landscapers economics and carbon footprint. No early risers, he said, sheep typically "get up about 10 a.m. or 10:30 a.m." then they graze a while, maybe take a nap, graze some more into the evening, and then eventually go to sleep and do it all again the next day. Our robust prototype is actively mowing in the field for our 1st customers. There is no guarantee that the stated valuation and other terms are accurate or in agreement with the market or industry valuations. It has since been updated to reflect more recent developments. Nasdaq We will be at a disadvantage as we are a new entrant with significantly less resources and minimal market recognition and penetration. This is the unspoken reality of all these retail oriented small offerings - retail investors have no real proxy for valuation, and most dont even bother to examine it, so they just blindly buy at whatever the offering is. We will be at a disadvantage as we are a new entrant with significantly less resources and minimal market recognition and penetration. 1,571 followers. The short summary is that they are selling shares at a very, very, rich valuation and I would pass because of that. 5) Dearth of investor education. Second, after over 3 years of R&D we have reached an incredibly See more Create new account $115B landscape industry plagued by high labor and maintenance costs. Ownership Status Publicly Held Financing Status Formerly VC-backed Primary Industry Graze is working directly with Mainscape to bring the Graze mower to market. Today we are thrilled to share two amazing developments. Sign up below to get this incredible offer! Danetha Doe is a writer, public speaker, and founder of Money & Mimosas. Be a tax right off right using solar energy. Mowing itself is useful, using solar is a bad concept. We are launching after our Series A raised over $15M from over 10,000 unique investors. Introducing our electric, fully autonomous, commercial lawn mower to the Landscape Industry. In case youre not familiar with the commercial lawn care industry, here are some quick insights to get you acquainted. And carbon footprint: 23 % mowing labor cost with a future financing round values Graze $. 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